President's Pen by Jessica Scheurich, HBA President
Jessica Scheurich

It is not the beauty of a building you should look at; it’s the construction of the foundation that will stand the test of time. -David Allan Coe

We are now faced with the core challenge to attract and retain a skilled work force as the labor market continues to tighten, technology continues to evolve, and fewer foreign students immigrate to America for job opportunities. Organizations find themselves managing four leading generations of workers silent, baby boomers, gen xers and millennials.

  • Silents (Born between 1925 and 1946) – Considered the most loyal, dedicated and risk averse with strong teamwork and collaboration Baby
  • Boomers (Born between 1946 and 1964) – Show higher priority for work over personal life, generally distrust authority and large systems and pursuit personal gratification which often shows up as a sense of entitlement
  • Generation Xers (Born between 1965 and 1980) – Seen as slackers naturally question authority and responsible for creating work/life balance concept born at time of declining population and possess strong technical skills and more independent then previous generations
  • Generation Ys or Millennials (born after 1980) – Most resilient to navigate change while deepening their appreciation for diversity and inclusion, the most educated generation of workers today and the most team-centric generation since the silent as they have grown most of their lives with sports, music and recreations activities to keep them occupied while their boomer parents focused on work.

As these four generations continue to interact, companies can no longer assume that high pay, basic medical benefits, and a 401(k) will secure the top talent. As more Silents retire, Baby Boomers seek “postretirement careers,” Gen Xers demand challenging but balanced work assignments, and Millennials expect high perks in exchange for loyalty and technological savvy, leaders must find creative ways to recruit and retain talent. As the HBA continues to grow partnership efforts in our community to recruiting students into the construction industry it is key to create strategies for your organization’s Cross Generation Leadership efforts. Look for more information at the Builder/Developer Breakfast on March 9, 2017 and how you can get involved in retaining our youth in the construction industry.


Jessica Scheurich HBA President

© Copyright 2017,
Home Builders Association
of Fort Wayne